AMS CEO Leads Charge to Improve Client Support
When clients turn to AMS Fulfillment, they need to be confident that AMS has the expertise and infrastructure to meet their warehousing, pick-and-pack and fulfillment needs. Over the years, the Valencia, Calif.-based company has built a team of supply chain management and omnichannel fulfillment experts.
“Our clients are supported by fulfillment lifers,” CEO and founder Jay Catlin says. “Our history in this space helps us in collaborating with clients to find efficiencies and support growth.”
A longtime veteran of the fulfillment industry, Catlin started the company in 2002 to help his father’s CD and DVD business. Catlin recalls, “My father was having terrible troubles with his East Coast partners who managed operations, and we basically took control in a move to the West Coast.”
The younger Catlin changed the operating model, ordering DVD components separately and creating finished goods under a just-in-time assembly process to keep up with demand. He explains, “DVD replicators were not delivering the finished goods on time, and we made things easier for them by ordering the individual component parts.”
After helping his father’s business, AMS branched out in 2003 to become a true pure-play fulfillment firm. Catlin says that by using experience that he gained with a top national fulfillment company, “We started marketing ourselves and going after other vertical markets.”